| Director of Communications - La Union del Pueblo Entero | |
| Job Type: Regular | |
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Work Location .Pharr, TX U.S.A |
Targeted Salary Not Specified Benefits: |
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Type of organization / Mission Focus: Geographic Scope: None Keywords: Advocacy, |
Organization Website: https://www.indeed.com/cmp/La-Union-Del-Pueblo-Entero-(lupe)/jobs?clearPrefilter=1#cmp-skip-header-desktop |
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Required Experience: MUST-HAVE QUALIFICATIONS
Leadership & Supervision: The ability to inspire and guide a team, delegate tasks effectively, accomplish results, and make tough decisions. Ability to cultivate organizer’s development through direct feedback and strong inclusive and equitable management practices. Communications Professional: A proven track record of executing high-quality communications work in a fast-paced environment (ideally political and/or advocacy). Demonstrated creativity and strategic thinking in a range of communications projects. Excellent written and oral communication skills and strong news judgment. Demonstrated ability to write and edit material quickly and persuasively. Strategic thinking: The ability to see the big picture, anticipate future developments, and develop long-term plans and goals. Problem-solving & Adaptability: The ability to identify and analyze problems and develop and implement effective solutions. The ability to adapt to changing circumstances and environments and to be flexible in response to new challenges and opportunities. Collaboration: The ability to work effectively with a wide range of people, including colleagues, stakeholders, and external partners. Mission alignment: Passionate about building more resilient, sustainable, and racially equitable communities in the RGV. To perform this job successfully, an individual must be able to perform each essential duty effectively. The requirements listed above are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. EDUCATION and/or EXPERIENCE Education: Bachelor’s degree or higher or equivalent experience Experience: Minimum of three (3) years experience managing and executive media, digital, and marketing campaign plans and managing teams KNOWLEDGE, SKILLS, AND ABILITIES: Must be passionate for building more resilient, sustainable, and racially just communities in the RGV. Must be well-organized, detail-oriented, and coordinate multiple projects and events simultaneously. Must have excellent verbal and written communication skills. Must be able to write and speak fluently in both Spanish and English. Must have experience in legislative / advocacy activities Must be able to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Must be able to analyze and synthesize complex information. Must be able to work collaboratively and facilitate teams. Must be familiar with the history and mission of LUPE and be willing to make a long-term commitment to the organization. Must be proficient with Microsoft® Office applications (Word, Excel, Outlook / Outlook Express, Internet Explorer), Google docs, web-based task or project management tools, social media platforms and familiarity with editing and maintaining websites. LANGUAGE SKILLS Ability to write reports and business correspondence. Must have excellent verbal and written communication skills. Must be fluent in both Spanish and English. MATHEMATICAL SKILLS Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, and percentages. REASONING ABILITY Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form. CERTIFICATES, LICENSES, REGISTRATIONS Requires a valid Class “C” Driver’s License. Must be proficient with Microsoft® Office applications (Word, Excel, Outlook / Outlook Express, Internet Explorer) PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit; use hands to handle or feel; reach with hands and arms; and talk or hear. The employee is occasionally required to stand; walk; and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and or move up to 50 pounds. Specific vision abilities required by this job include close vision. WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is typically moderate, though may be loud at rallies and similar events. BENEFITS $9,000+ per year in 100% employer-sponsor healthcare insurance (medical & dental) for the employee, spouse, and children under 26 years old (eligible after 3 months of employment) $8,000.00 death insurance 401K Plan Mileage reimbursement 120 hours accrued paid vacation in years 1-4; 160 hours accrued paid vacation after year 5 8 hours Personal Time Off a year 12 Paid Holidays a year Winter Break 5 Paid Sick Leave days 50% of salary provided during Maternity Leave Lifemart (Employee Discounts) In-Service Day once per year, organized by LUPE to observe Cesar Chavez Day or self-organized alternative option Job Type: Full-time Pay: From $76,960.00 per year Benefits: 401(k) Dental insurance Employee discount Health insurance Life insurance Paid time off Vision insurance Work Location: In person |
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Duties / Expectations: Director of Communications
La Union del Pueblo Entero (LUPE) Pharr, TX 78577 From $76,960 a year - Full-time Licenses Do you have a valid Non-CDL Class C license? Skills Do you have experience in Writing skills? Education Do you have a Bachelor's degree? Languages Do you know Spanish? Benefits Mileage reimbursement Parental leave 401(k) Health insurance Paid time off Employee discount Vision insurance Full job description Title: Director of Communications Current as of: July 2025 FLSA Status: Exempt Entity: LUPE Fund / Department: Communications Reports to: Executive Director SUMMARY The Director of Communications performs a wide range of duties as assigned by the Deputy Director of Movement Building. This role manages and directs LUPE’s media, digital, and marketing strategy to promote the organization's campaigns, services, and membership throughout the Rio Grande Valley and beyond. The Director of Communications plans, develops, and implements communications strategies to effectively disseminate LUPE’s core narrative and motivate and mobilize members to be active participants in the organization’s programs, services, and campaigns. LUPE has a sister organization, LUPE Votes, a separate but related, nonprofit organization exempting federal income tax under section 501(c)(4) of the Internal Revenue Code. Although LUPE and LUPE Votes share a common goal of supporting immigrants and low-income people in Rio Grande Valley and nationally, they are separate organizations with their own boards of directors and a set of employees at the two organizations, including the person filling this position, shares their time between the two organizations. This does not affect salary or benefits. To reach this objective, the Director of Communications performs the following key responsibilities: RELATIONSHIP BUILDING Foster interdepartmental relationship to develop and implement movement building communication framework. Work with the Organizers to develop & implement strategies for LUPE Comites and other related organizing work. Exemplify advocacy campaigns through mass media and social media platforms while working in partnership with other staff to achieve campaign and organizational goals. Ensure polished and quality communications activity on all social media platforms, press releases, and LUPE materials. Support the Movement Building Division in developing and implementing community leader development and training sessions. COMMUNICATIONS Create and maintain communication strategies for internal and external audiences. Serve as LUPE’s central communication liaison for all activities, ensuring timely and professional communications with relevant stakeholders and partner organizations. Support the Communications Coordinator in message development and strategy development. Oversee all media relations activities, including the writing and distribution of media releases and securing optimal earned media of LUPE’s advocacy campaigns. Coordinate efforts with the Communications team to enhance the work of community organizing and civic engagement and respond to issues affecting LUPE members in a timely manner through various communications channels and strategies Work with the Communications team to elevate community leaders and members in our communications efforts Oversee and develop LUPE’s digital organizing strategies to engage members and the community at-large Oversee and develop LUPE’s marketing strategies to promote our membership services, increase member engagement and retention, and welcome new members Overseeing LUPE’s website and social media accounts to ensure they align with established brand and communication guidelines. Review and provide input on marketing materials to align with communication strategy including digital campaigns, print materials, social media, audio and video. Prepare talking points, speeches, presentations, and other communication materials for organizational representatives. Stay informed on social justice trends, news, and relevant discussions, ensuring the organization remains proactive in its communication efforts. SUPERVISORY RESPONSIBILITIES Conducting crisis management procedures and communicating them to employees. Work with the Administration to recruit, hire, and provide orientation and evaluation to full-time, part-time and temporary staff, interns, and volunteers for the Communications Department. Ensure orientation and onboarding occurs for new hires. Ensure timesheets for staff under direct supervision are submitted on time. Coordinates staff developmental needs and makes recommendations to the Human Resources Generalist for appropriate professional development opportunities for staff Assist staff as needed in a program for optimal use of technology. Facilitate training as needed for program completion . Conduct periodic evaluation of daily operations of staff under supervision. Coordinate, schedule, and facilitate Communications Department meetings. Provide direct supervision and administrative support to Communications staff Foster a positive work environment, promoting employee engagement, growth, and development. Resolve conflicts and address employee relations issues promptly and professionally, striving to maintain a harmonious and collaborative atmosphere. Monitor employee engagement levels and implement strategies to boost morale and job satisfaction. Establish clear performance expectations and goals for employees, ensuring alignment with the company's objectives. Conduct regular, scheduled one-on-one meetings with direct reports to provide feedback, address concerns, and foster professional growth. Implement performance management processes, including performance reviews, coaching, and recognition programs. Lead by example, promoting a positive and supportive company culture that aligns with the organization's values and fosters employee loyalty and retention. Identifies potential obstacles and develops contingency plans to mitigate risks and keep the team on track towards its goals. Upholds the Director Charter values encompassing trust, accountability, honesty, confidentiality, growth mindset, passion, wellness, and Si Se Puede attitude. Lead effective planning and administration Monitor, guide, and implement measurable goals for the team and develop a comprehensive plan to achieve them, ensuring that the team stays on track and motivated. Create quarterly/periodic outcome-based evaluations for departmental programs that includes but is not limited to, outputs of events with geographical and demographic information, and recommendations Model and implement based on data-driven decision making expertise. Oversee budgeting and financial planning processes to ensure optimal resource allocation and cost management. Track and monitor all expenditures as it pertains to the department budget. Create biannual narrative reports with data analysis, and review and provide feedback on program budget as needed. Collaborate with HR to facilitate recruitment, hiring, and onboarding processes, ensuring the acquisition of top talent to support the organization's growth. OTHER DUTIES AND RESPONSIBILITIES MAY BE ASSIGNED. |
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Primary Skill Community Organization |
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Critical Skills |
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To respond to this posting, use any of the following methods: Email: Fax: U.S. Mail: Organization Website: https://www.indeed.com/cmp/La-Union-Del-Pueblo-Entero-(lupe)/jobs?clearPrefilter=1#cmp-skip-header-desktop |
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